Since the beginning of time, to increase traffic to a blog has turned out to be the major stumbling block for both newbie bloggers as well as intermediate ones.
This article by expomaster carefully and adequately solves the query of how to increase traffic to your blog in a rather more direct and reliable approach.
The internet is from a perspective already saturated with detailed information and data, but as the saying goes “we learn every single day and learning never stops” that fact alone shows that there is a constant need for updates of hitherto information already on the web.
This is the perfect loophole a newbie blogger in search of traffic (organic traffic precisely) feeds from.
As we all know, there’s no silver bullet to acquiring tons of web traffic daily but if you follow this carefully laid method or approach, then you’re on your way to increasing traffic to your blog by at the very least 5000 (Five Thousand) views a month.
And you’ll be getting that level of traffic to your blog without spending a dime on ads.
There are simply just two legit and reliable ways to drive traffic to your blog;
CONTENT IS KING (If You Want To Increase Traffic To Your Blog)
You definitely must have come across this phrase “content is king” before now, and especially when web traffic is the subject matter.
Well, it’s totally and completely spot-on. Content is indeed king.
Your blog will only get recognized or should I say indexed by search engines (Google per se) if and only if you’re publishing fresh, unique, and helpful content on it.
Think about it, there’s already tons of information on almost all reasonable search queries you can think of, so publishing an article you copied from another source is simply not the way to drive traffic to your blog.
In fact, search engines will only see your post as spam or duplicate content simply because you’re not adding any value to what is already on the web; instead, you’re just duplicating what was there before.
This duplication method will turn out to have a negative effect on your blog’s SEO as it will affect your site ranking, which in every sense is extremely bad.
Appearing on the very first page of Google search results is the dream of any blogger that craves success because that simply means organic traffic and of course you know the unending benefits of what organic traffic brings to the table.
It might be very difficult to achieve this, but fret not because this article is destined to help you overcome this particular hurdle and drive organic traffic to your blog.
Let me expose how you write an article that helps you get organic traffic to your blog for free.
Since it’s a small to intermediate blog with little or no traffic at all. What you need to do is to deeply carry out keyword research.
This can be very time-consuming but I’d bet it’s worth all the time required. You’ll be searching for keywords with very low search difficulty (SD), paid difficulty (PD), and also less competitive.
You can use Neil Patel’s keyword tool called “uber suggest” I highly recommend it. It’s what you call “all in one” when it comes to keyword research.
After arriving at a very lucrative keyword with low search difficulty (SD), now look for the terms people are likely to search for as regards that keyword. Write out every single one of them.
After which, Google search that keyword, visit every of the first ten sites to appear on Google’s first search result page, carefully go through their articles one by one.
Now write out the area or areas not properly covered and dealt with.
Pick a catchy headline or topic with respect to the keyword you want to rank for.
I’d suggest you use something like a list format, for example, “2 RELIABLE WAYS TO DRIVE TRAFFIC TO MY BLOG”. You may want to ask why.
Well, it’s simply because the list format does well a lot in SERPs and it also ensures your content is capable of easily being scanned or schemed by the reader.
If you carefully execute all I’ve said above, then it’s time to begin writing.
Build your content around the keywords you just discovered, do justice to areas not adequately covered by other blogs, ensure proper use of grammar and words.
Also make sure your content is indeed truly helpful and beneficial to your readers since they are the ones you are creating the content for.
After writing the fresh, unique, and really helpful content, get a friend to proofread it to ensure it is error free.
Now hit publish for the world to see it.
Then share it on as many social media platforms as possible in order to hasten the time it takes for search engine notice or index it.
Relax and give it time, let’s say three months, and watch how it climbs to the top of Google’s search results. Just as I said earlier, there is no silver bullet to getting legitimate traffic to your blog. So take it step by step.
Now at this point you will already be enjoying a whole lot from organic traffic to your blog just from one article.
So imagine if you have about fifty (50) articles of this level, ranking high in Google’s search results, that’ll be really sweet right? Oh yeah!
You’ve just achieved a lot getting to this point of this promising, enlightening and carefully prepared article to get traffic to your blog. I know you can feel it too.
There are lots of schemes out there promising to provide you with the silver bullet to get traffic to your blog, but honestly, it’s never that easy. A lot of hard work is required.
Content alone can definitely get you to Google’s search result first page but when combined with this second step, then it is completely certain.
Now let’s take a look at the only other second way to increase traffic to your blog.
I’ll give a brief explanation of what backlinks are before exposing what it is all about as well as how to build them and how they can help increase traffic to your blog.
What Are Backlinks?
Backlinks (also known as “incoming links” or “one way links”) are links from one website to a page on another website.
Google and other major search engines like Bing see backlinks as “votes” for a specific page.
Pages with a high number of backlinks tend to have high organic search engine rankings.
Why Are Backlinks Important To Increase Traffic To Your Blog?
Backlinks are basically votes from other websites. Each of these votes tells search engines: “This content is valuable, credible and useful”.
So the more of these “votes” you have, the higher your site will rank in Google and other search engines.
The Types of Backlinks That Can Help Drive Traffic to Your Blog
Narrowing it down to the core, there are actually just two types of backlinks, which are the dofollow and nofollow backlinks.
An individual reading a web page will never see the difference between a dofollow and a nofollow backlink. The difference is in the source code.
There’s a specific tag in the source code that determines how Google and the other search engines view the backlink, which also determines the effect of that backlink on your search engine optimization (SEO) profile.
The dofollow backlinks are the most common and valuable type of backlink for search engine optimization.
When you mark a link as a dofollow link on your website, you’re telling Google that the link is organic, which is that the target website didn’t buy the link and that you’re vouching for the exactitude of the content at the other end of that link.
Dofollow is basically telling Google and the other search engines that “the content on the other end of this link is important and therefore should be noted.
For example, this link is a dofollow backlink to a website I respect a lot which is Lifehack.org. The source code for that link looks like this:
Observe how there’s zilch difference about that link? It’s just a regular link. That’s one of the reasons why dofollow links are the most common as well as the easiest to put in place.
Nofollow backlinks are less common. They’re also less valuable. They’re used to tell search engines to ignore a particular link.
Google’s official definition of the nofollow tag is, “‘Nofollow’ provides a way for webmasters to tell search engines ‘Don’t follow this specific link.’”
The HTML markup for these links is similar to dofollow links, but with one big difference, which is the “rel=nofollow” tag.
The percentage of dofollow versus nofollow links that a website has will vary. Google wants to see a good mix of both for a healthy link profile.
The biggest difference between these two types of links is that Google places a lot of value on dofollow links — which means they’re great for SEO.
Nofollow links, on the other hand, are ignored by Google’s algorithm in most cases. That means they’re rarely valuable for SEO.
Where Do Nofollow Links Come From?
Despite the fact that nofollow links are less common than dofollow links, there are still plenty of places on the internet to pick up nofollow links from.
You’ll most often get these types of backlinks from websites where you can upload your own links and content because those websites don’t want to vouch for the accuracy of your content.
Here are a few places that nofollow links commonly come from:
- Social media websites, such as Facebook, Twitter, and LinkedIn.
- Blog comments.
- Content aggregation websites, such as Scoop It.
- Q&A websites, such as Quora
- Forums, such as Reddit
- Press releases and the rest to mention but a few
In addition to all of those, many high-authority websites, like Wikipedia and the Huffington Post, use nofollow links to reduce the number of spammy backlink requests they receive.
Nofollow Backlinks Are Also Useful for SEO
Surprisingly, nofollow backlinks do provide some search engine optimization (SEO) value.
Google’s official stance on nofollow links is, “In general, we don’t follow them.”
That means that Google doesn’t follow the nofollow links most of the time, but there are certain circumstances in which Google does follow the links. It’s hard to say what those circumstances are, because Google hasn’t shared that information.
That’s why the SEO community has done a lot of testing to identify a few instances when nofollow links are followed.
High Authority Websites Helps Increase Traffic
There’s some evidence that nofollow links from high-profile websites, like Wikipedia, can improve your organic rankings.
The thinking is that there are websites that Google completely trusts. Those websites are known for content with extremely high quality.
That means if those websites are linking to another website, that linked website is also valuable.
In that case, Google will somewhat ignore the nofollow link. It’s unlikely that they’re completely ignoring the nofollow tag in those cases.
If you were to pick up a dofollow link from Wikipedia, that would still be much more valuable than a nofollow link from the same source. There are probably very few websites that fall into this category.
Finally, I’d want you to know that blogging is never an easy task, becoming a successful blogger takes a great deal of time, hard work and consistency.
An attempt to venture into any black hat means to drive traffic to your blog or increase ad revenue will only backfire on you at the very end, and that will be really devastating.